Sale: new discounts up to 50% off the Fall/Winter 2022 collection.

For Jean Touitou, the idea of a reward is a way of giving back to A.P.C. customers for their trust and a way of expressing gratitude. After all, every loyal A.P.C. customer should own a pair of A.P.C. jeans, or at least have a new A.P.C. classic!  


The loyalty program lets you collect points depending on the amount you spend on purchases from A.P.C. stores in France and/or the website.

Points from in-store purchases will be validated 24 hours afterwards. Points from online purchases via A.P.C. website require at least 21 days to be validated.

1 euro spent = 1 point.  


To register with the program, you can either visit us in store or go to the "loyalty" tab within your customer account on the website.

If you have already been issued with a loyalty program number by an A.P.C. store, you can connect it with your account via the "loyalty" tab in the "my account" section of the website. This allows for validated points from purchases made in store and via the website to be combined.  


When you collect 400 points over 12 months, you’ll enjoy loyalty program benefits for one year: 

  • Basic alterations available free of charge at A.P.C. stores in France (see comprehensive list in the loyalty program terms of service)

  • Free tote bag with every purchase made in store or via the website (excluding loyalty program reward orders and those from store stock)

  • Access to loyalty program sales

  • Free delivery within France for any order placed via A.P.C. website

When you collect 800 points over a 12-month period, you can take advantage of the A.P.C. loyalty program's offer for one year; one free article, either ordered online from your customer account (loyalty tab) or chosen from selected designs in store.  

For further information, refer to the terms of service or contact us by emailing

Returns and exchanges always free

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